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Client Reports Became A Bigger Problem

Posted In CategoryEvent Discussion
  • Oscar
    10 hours ago

    We recently took on several new search campaigns, and the actual work is manageable, but preparing clear client-facing reports has become surprisingly time-consuming. Different team members present data in completely different ways, which makes monthly meetings harder than they need to be. Clients also want to understand what was accomplished rather than receiving pages of metrics without context. What should a good reporting process include so clients can clearly understand the value of ongoing SEO work?

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